Blog Entries for amjath

Cobra gives comprehensive training to administrators

amjath.seo@helpmego.to — Mon, 16 Nov 2009 00:00:00 +0100

The administrators, who play a very important role as far as The Cobra Group PLC is concerned, are never left unattended or uncared for. The company makes it a point to take care of them in the best possible way. Cobra knows it very well that these administrators need to be updated on the market trends and the latest happenings in the direct marketing sector. The administrators of course take pains to keep themselves apace with things that take place around them, in the direct marketing s [...]

Cobra makes use of npower Sales Coaching Impacts

amjath.seo@helpmego.to — Mon, 09 Nov 2009 00:00:00 +0100

It's well known that Cobra Group PLC never spares any effort to make use of the resources that come up. Over the course of nine weeks, a set of npower Sales Coaching Impacts were designed to cover a diverse range of topics to ensure that all Sales Marketing Companies within the energy divisions are able to run their businesses to their highest level, which in effect will have a positive impact on all Sales Representatives across the sector. The programmes further help to show how to run [...]

Cobra sells benefits, not features

amjath.seo@helpmego.to — Wed, 15 Jul 2009 00:00:00 +0100

It’s the benefits of a product and not its features that The Cobra Group PLC seeks to promote and sell. The interests of its clients is paramount of course, however Cobra believes that customer satisfaction always holds the key to success.
Field representatives are trained to not only present the features of a client’s product but to present what the tangible benefits of those products are. This way the customer is at the forefront of any promotion. The customer’s needs are the fo [...]

Cobra completes 20 successful years

amjath.seo@helpmego.to — Tue, 07 Jul 2009 00:00:00 +0100

It was in 1989 that the Cobra Group was founded, of course with an aim to make it one of the top-ranking direct companies spread across Europe and Australasia. It was with this vision, this clear-cut aim that sales and marketing personnel started working for the Company. They wouldn't settle for anything less than that- they told themselves again and again. And in a very short span of time, Cobra rose to heights unforeseen. The Company spread out into more and more sectors and internationally re [...]

Cobra: The best thing that ever happened to direct marketing

amjath.seo@helpmego.to — Wed, 17 Jun 2009 00:00:00 +0100

Cobra Group is no doubt the best thing that ever happened to direct marketing. Marketing in general and direct marketing in particular have not been the same after the arrival of Cobra. Earlier there were companies who ventured into direct marketing, but they never bothered to take things seriously. It was in fact after the arrival of Cobra, about two decades back, that direct marketing started developing, and that too very fast. Cobra Group proved that direct marketing is an area with immense p [...]

Cobra delivers 4 million new customers to npower in 6 years

amjath.seo@helpmego.to — Tue, 16 Jun 2009 00:00:00 +0100

Four million new customers in just six years, that's what Cobra Group has done for npower, one of the most reputed of utilities companies. This is not an exceptional case as far as Cobra is concerned. In the utilities sector Cobra has been working with leading companies like npower, Nuon Energy and Australian Power and Gas for the past many years and rendering them valuable service. At a time when governments have been deregulating the utilities sectors, Cobra has been working wonders and helpin [...]

Cobra's long awaited Admin Weekend Program of the year is Scheduled

amjath.seo@helpmego.to — Mon, 15 Jun 2009 00:00:00 +0100

Cobra Group Plc has chartered a weekend program for the Owner's of Australia and New Zealand, which is held on a yearly basis. This years Admin Weekend is scheduled to be held on Thursday 18th June 2009 to Sunday 21st June 2009. The venue of this meeting is at Crowne Plaza Hunter Valley, North of Sydney, Australia. This event will be a great opportunity to provide the Administrators with the tools to improve their day-to-day operations, which will undeniably improve your company at large. This [...]

Cobra has elaborate plans for the next decade

amjath.seo@helpmego.to — Sat, 06 Jun 2009 00:00:00 +0100

Founded in the eighties, the Cobra Group has borne witness to changes that have overtaken the world of direct marketing in three decades. The rather silent and subtle 1980's gave way to the tumultuous and eventful 1990's that saw many new marketing companies and groups coming up. And then the decade starting with 2001, which also marked the birth of the new millennium. This decade saw new and innovative trends coming up and marketing companies eager to adopt the most modern of means and t [...]

Cobra gets Kodak to automate its offices

amjath.seo@helpmego.to — Fri, 05 Jun 2009 00:00:00 +0100

With business always on the increase, the Cobra Group has got Eastman Kodak Company to automate its offices all through the UK and Ireland. Kofax document capture technology and 90 Kodak i160 departmental scanners have been installed in the Cobra offices with a view to streamline the whole process of contract collation and processing. It should be remembered that the Cobra Group, the largest direct marketing company in the world, processes between 7,000 and 10,000 contracts each day and spends a [...]

Three Indian Cobra professionals promoted to ownership

amjath.seo@helpmego.to — Thu, 04 Jun 2009 00:00:00 +0100

Three Indian Cobra professionals have been promoted to ownership, all on the same day. The most notable thing about this is that the three young professionals, all of them ladies, have been based in three different places in India and have already proved their worth.
Shubhangi Shivaji Shinde (based in Chennai), Komal Raj (based in Mumbai) and Rina Rajpal (based in Pune) are the three Cobra professionals who have now become owners. It has not been long since the three girls, with no prior e [...]

Cobra protects you and your homes too!

amjath.seo@helpmego.to — Tue, 02 Jun 2009 00:00:00 +0100

It has been proved again and again that the Cobra Group is intimately related to the lives of its customers, spread all across the globe. For Cobra it's not just marketing that is of primary concern. The welfare and safety of people all around too is given utmost importance. The Cobra Group pays much attention to home security, which people tend to dismiss as something rather insignificant. Cobra understands that for a society to be safe, secure and prosperous and for peace to exist, ho [...]

Cobra and charity work

amjath.seo@helpmego.to — Mon, 01 Jun 2009 00:00:00 +0100

Cobra Group is not just about sales and marketing. Of course Cobra is a name that stands for success in the direct marketing sector. At the same time, humanitarian concerns too have been of prime concern for the pioneering marketing group. The Cobra Group, with the help of its fund-raising division, Support Direct, has been playing a key role in the charity sector.

Support Direct, with an unbeatable track record of about a decade, is the largest face-to-face donor acquisition c [...]

Cobra wins over hearts

amjath.seo@helpmego.to — Sat, 30 May 2009 00:00:00 +0100

That the Cobra Group has admirers all over the world is a well-known fact. It's the wholehearted support of these admirers- customers, client companies et al- that has always kept Cobra Group on the number one slot in the direct marketing sector. In all its marketing ventures Cobra has always found its admirers vouching their full support and do whatever they can to make each venture a success story. Now that Cobra is engaged in something other than marketing, namely the rebuilding of schools in [...]

Others follow trends; trends follow Cobra

amjath.seo@helpmego.to — Fri, 29 May 2009 00:00:00 +0100

While other companies in the direct marketing sector follow market trends, the Cobra Group has made it sort of an unwritten rule not to go with the trends. Cobra has always been going ahead of trends and trends have always been following the Cobra Group.

Cobra is so well-researched and up-to-date as regards the market scenario that very often Cobra Group professionals think well ahead of upcoming trends and imminent changes in the global market. This helps them to keep Cobra much ahe [...]

Cobra strikes when the iron is hot!

amjath.seo@helpmego.to — Wed, 27 May 2009 00:00:00 +0100

Cobra Group no doubt is the best and the most successful of all direct marketing groups and companies. The reason for this is that Cobra has made it a habit 'to strike when the iron is hot'. Cobra's firm belief in the adage has contributed much to its growth.

Timing is of utmost importance in any marketing endeavour, w [...]

Cobra Group spreads out into new sectors

amjath.seo@helpmego.to — Mon, 25 May 2009 00:00:00 +0100

Cobra Group, world leaders in the direct marketing sector, are spreading out into new sectors. Telecommunications, Insurance, Finance etc were the prominent industrial sectors represented by the Cobra Group. Now Cobra, always eager to stay abreast of times, spreads out into newer sectors too.

Cobra's Sports and Entertainment division, which is the youngest among Cobra's marketing divisions, is already on the way to making it big. While on the sports [...]

Cobra group on a very different kind of mission

amjath.seo@helpmego.to — Sat, 23 May 2009 00:00:00 +0100

Cobra Group Plc, leaders in direct sales and marketing, embarks on a very different kind of mission. Under the 'Making Schools Ready' project, the Cobra Group endeavours to set things right for hundreds of school children in Philippines. Cobra has adopted schools in the Antique province, one of the most backward provinces in Philippines. The schools, which have been in a totally miserable plight, are now in for a face-lift. The buildings are being renovated, new furniture brought in, libr [...]

A brave new world: Thanks to Cobra!

amjath.seo@helpmego.to — Fri, 22 May 2009 00:00:00 +0100

The world is now a brave new world, thanks to the Cobra Group, leaders in direct sales and face-to-face marketing.
Marketing has become so easy and simple with the Cobra Group Plc being around that newer and even comparatively smaller companies are ready to take the plunge into the market in a bid to promote and sell their wares and services. Marketing has never before been like this- easy, interesting and exciting too. This change, in fact a big, revolutionary change has come over the w [...]